Masterclass on “Crowdfunding for your patients”- a workshop for the employees of MOHAN Foundation & NATCO members

Updated on Saturday, November 26, 2022
  • On November 19, 2022, MOHAN Foundation organized a masterclass on “Crowdfunding for your patients”- a workshop in collaboration with Network and Alliance of Transplant Coordinators (NATCO) for its employees and NATCO members. The workshop was supported by SBI Foundation & SBI Cards.

     

    In India, medical expenses are one of the biggest causes of poverty that adversely impacts millions of lives each year.  People seek affordable ways to fund medical treatments for their critical illnesses by raising funds on crowdfunding platforms. Through crowdfunding, patients and their families receive financial help for medical-related expenses such as covering long-standing hospital bills, surgery costs, treatment expenses, post-surgery expenses etc by raising donations from a large group of generous donors.

     

    The objective of the masterclass was to equip participants with “Medical Crowdfunding” through various online crowdfunding platforms such as Milaap, Ketto, Impact guru, Gofundme & Kickstarter. The participants learned how to use crowdfunding to raise money for the poor and underprivileged patients, who struggle to afford organ transplants, post-transplant treatments and pre & post-transplant medical expenses. Ms. Aanisah Talukder, Team Lead, Campaign Management, Milaap was the invited faculty for the session.

     

    Ms. Aanisah explained a few simple steps that could help the audience raise successful crowdfunding campaigns. The following points were discussed in detail:

    • What is crowdfunding and how does it work?
    • How can crowdfunding be used to support the poor patients in the hospitals?
    • How to set up a fundraiser on a crowdfunding platform?
    • How to maximize the impact of the campaign?
    • Types of fundraising campaign
    • Uploading cover photos and essential documents
    • How to write eye-catching captions and headlines
    • Importance of appealing patient profile/story
    • Documents to upload for a medical fundraiser by hospital team
    • Importance of personal network & social media

     

    Mr. Liyakath P, Senior Campaigns Associate, Milaap spoke about “Promotion of Campaigns”.  He also explained how Milaap helps patient to raise funds via promotion, pediatric campaigns and appointment of Milaap freelance photographer at hospitals for doing patient’s photoshoot and video shoot.

     

    Feedback from the participants:

    • Thanks for organizing this informative masterclass
    • Good presentation 

     

    32 participants attended the session.



    Source-Ms. Preeti Goswami
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